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Zappos Library - Zappos Library - Purple Cow (NA) - Accessories - Zappos Library:Books:Business Economics - Many of our customers and partners ask us, What inspires the Zappos culture and the mantra POWERED by SERVICE? In essence, What WOWs Zappos? One way we can share that with our community is the Zappos Library. Here you'll find a collection of books that get us fired up about our customers, the products we buy, and the world we live in. Each of these books can be found in the front lobby of our offices and are widely read and discussed throughout the company. We hope you'll be as WOW'd by them as we are.. Recommended usage, instructions , Couldn't find Zappos Library - Purple Cow (NA) - Accessories , Coupons, , Promotions & Coupon Codes,

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Title: Purple Cow: Transform Your Business by Being Remarkable [Revised and Expanded] Synopsis: You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. Face it, the checklist of tired 'P's marketers have used for decades to get their product noticed -Pricing, Promotion, Publicity, to name a few-aren't working anymore. There's an exceptionally important 'P' that has to be added to the list. It's Purple Cow. Cows, after you've seen one, or two, or ten, are boring. A Purple Cow, though...now that would be something. Purple Cow describes something phenomenal, something counterintuitive and exciting and flat out unbelievable. Every day, consumers come face to face with a lot of boring stuff-a lot of brown cows-but you can bet they won't forget a Purple Cow. And it's not a marketing function that you can slap on to your product or service. Purple Cow is inherent. It's built right in, or it's not there. Period. In Purple Cow , Seth Godin urges you to put a Purple Cow into everything you build, and everything you do, to create something truly noticeable. It's a manifesto for marketers who want to help create products that are worth marketing in the first place. About the Author: Seth Godin is an entrepreneur, a sought-after lecturer, a monthly columnist for Fast Company , and an all-around business gadfly. He's the bestselling author of Permission Marketing , Unleashing the Ideavirus , The Big Red Fez , Survival Is Not Enough , and Purple Cow . Product Details Format: Hardcover, 160 pages; Imprint: Portfolio (May 2003); Subject: Marketing; ISBN: 9781591840213; Dimensions: 7frac12; x 5frac12; inches. Zappos Library Zappos Library:Books:Business Economics Sale price :$14.25
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Title: You Don't Need a Title To Be a Leader: How Anyone, Anywhere, Can Make a Positive Difference Synopsis: In his inspiring new book, You Don't Need a Title to Be a Leader , Mark Sanborn, the author of the national bestseller The Fred Factor , shows how each of us can be a leader in our daily lives and make a positive difference, whatever our title or position. Through the stories of a number of unsung heroes, Sanborn reveals the keys each one of us can use to improve our organizations and enhance our careers. Genuine leadership – leadership with a “little l, as he puts it, is not conferred by a title, or limited to the executive suite. Rather, it is shown through our everyday actions and the way we influence the lives of those around us. Among the qualities that genuine leaders share: bull; Acting with purpose rather than getting bogged down by mindless activity bull; Caring about and listening to others bull; Looking for ways to encourage the contributions and development of others rather than focusing solely on personal achievements bull; Creating a legacy of accomplishment and contribution in everything they do As readers across the country discovered in The Fred Factor , Mark Sanborn has an unparalleled ability to explain fundamental business and leadership truths through simple stories and anecdotes. You Don't Need a Title to Be a Leader offers an inspiring message to anyone who wants to take control of their life and make a positive difference. About the Author: Mark Sanborn is an international known author, motivational speaker, and the president of Sanborn Associates, Inc., an idea studio for leadership development. He gives nearly one hundred presentations each year on leadership, team building, customer service, and mastering change. Mark and his family live near Denver, Colorado. Product Details Format: Hardcover, 128 pages; Publisher: Random House; Imprint: Currency (September 2006); Subject: Business Economics, Motivational; ISBN: 9781400073054; Dimensions: 8 x 5frac12; inches. Zappos Library Zappos Library:Books:Business Economics Sale price :$10.17
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Title: The Diamond Cutter: The Buddha on Managing Your Business and Your Life Synopsis: With a unique combination of ancient and contemporary wisdom from the Tibetan Buddhist tradition, The Diamond Cutter presents readers with empowering strategies for success in their work and personal lives. Geshe Michael Roach, one of the great teachers today of Tibetan Buddhism, has richly woven The Diamond Cutter in three layers. The first is a translation of selections from the Diamond Sutra itself, an ancient text comprised of conversations between the Buddha and his close disciple Subhuti. Considered a central work by Buddhists throughout the world, the Diamond Sutra has been the focus of much interpretation over the centuries. In the second layer, Geshe Michael quotes from some of the best commentaries of the Tibetan tradition. In the main text, the third layer, he uses both sutra and commentary as a jumping-off point for presenting his own teaching. Geshe Michael gives fresh insight into ancient wisdom by using examples from his own experience as one of the founders of the Andin International Diamond Corporation, which was started with capital of fifty thousand dollars and which today has annual sales in excess of one hundred million dollars. Much of the success of Andin has come from applying the business strategies presented in The Diamond Cutter . Geshe Michael's easy style and spiritual understanding make this work of timeless wisdom an invaluable source for those already familiar with, and those unfamiliar with, Tibetan Buddhism. From the Hardcover edition. About the Author: Michael Roach is a fully-ordained Buddhist monk who received his geshe (master of Buddhism) degree from Sera Mey Tibetan Monastery after twenty-two years of study. A teacher of Buddhism since 1981, he is also a scholar of Sanskrit, Tibetan, and Russian, and has translated numerous works. Geshe Michael received his undergraduate degree from Princeton University and worked in New York City as a director of a large diamond firm for many years. He founded and directs the Asian Classics Institute, as well as the Asian Classics Input Project, and has been active in the restoration of Sera Mey Monastery. He lives in New York City. Product Details Format: Trade Paperback, 240 pages; Publisher: Random House; Imprint: Doubleday (July 2003); Subject: Business - Religious aspects - Buddhism; ISBN: 9780385497916; Dimensions: 8 x 5frac12; inches. Zappos Library Zappos Library:Books:Business Economics Sale price :$11.16
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Title: Who Moved My Cheese?: An Amazing Way to Deal with Change in Your Work and in Your Life Synopsis: With Who Moved My Cheese? Dr. Spencer Johnson realizes the need for finding the language and tools to deal with change--an issue that makes all of us nervous and uncomfortable. Most people are fearful of change because they don't believe they have any control over how or when it happens to them. Since change happens either to the individual or by the individual, Spencer Johnson shows us that what matters most is the attitude we have about change. When the Y2K panic gripped the corporate realm before the new millenium, most work environments finally recognized the urgent need to get their computers and other business systems up to speed and able to deal with unprecedented change. And businesses realized that this was not enough: they needed to help people get ready, too. Spencer Johnson has created his new book to do just that. The coauthor of the multimillion bestseller The One Minute Manager has written a deceptively simple story with a dramatically important message that can radically alter the way we cope with change. Who Moved My Cheese? allows for common themes to become topics for discussion and individual interpretation. Who Moved My Cheese? takes the fear and anxiety out of managing the future and shows people a simple way to successfully deal with the changing times, providing them with a method for moving ahead with their work and lives safely and effectively. About the Author: Spencer Johnson, M.D., is the originator of The One Minute Manager System and co-author of The New York Times bestsellers The One Minute Manager , The One Minute Sales Person , and One Minute for Myself . His other bestsellers include The Precious Present and Yes or No: The Guide to Better Decisions . He has written more than two dozen books dealing with medicine and the behavioral sciences, and has millions of copies of his books in print in twenty-six languages, including the popular children's book series ValueTales. Dr. Johnson received a B.A. degree in psychology from the University of Southern California, an M.D. from the Royal College of Surgeons in Ireland, and medical clerkships at Harvard Medical School and the Mayo Clinic. He lives with his family in Hawaii. Product Details Format: Hardcover, 96 pages; Publisher: Penguin Group; Imprint: Putnam Adult (September 1998); Subject: Change; ISBN: 9780399147241; Dimensions: 9frac12; x 6frac12; inches. Zappos Library Zappos Library:Books:Business Economics Sale price :$13.57
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Title: Flipping The Switch: Unleash the Power of Personal Accountability Using the QBQ! Synopsis: In his bestselling book QBQ! The Question Behind the Question , John G. Miller revealed how personal accountability helps to create opportunity, overcome obstacles, and achieve goals by eliminating blame, complaining, and procrastination. The result? Stronger organizations, more dynamic teams, and healthier relationships. Now Miller takes readers to the next level to show how they can use the power of the QBQ! and personal accountability every day. When a light switch is flipped the flow of energy that is released reaches the lightbulb in an instant, bringing it to life. Similarly, asking the right kind of question--a QBQ--is the first step to empowering what Miller calls the Advantage Principles--five essential practices that will lead to a richer experience in every aspect of life: bull; LEARNING: live an engaged and energized life through positive personal growth and change bull; OWNERSHIP: attain goals by becoming a solution-oriented person who solves problems bull; CREATIVITY: find new ways to achieve by succeeding within the box bull; SERVICE: build a legacy by helping others succeed bull; TRUST: develop deep and rewarding relationships With compelling real-life stories and keen insights, Miller demonstrates how anyone can find success and satisfaction by flipping the switch. About the Author: John G. Miller is the author of Personal Accountability and founder of QBQ, Inc., an organizational development firm dedicated to Helping Organizations Make Personal Accountability a Core Value. He is a graduate of Cornell University, and has been actively involved in the training and development industry since 1986. He lives in Denver, Colorado, with his wife, Karen, and their seven children. Product Details Format: Hardcover, 144 pages; Publisher: Penguin Group; Imprint: Putnam Adult (December 2005); Subject: Choice, Decision making, Problem solving, Responsibility; ISBN: 9780399152955; Dimensions: 8frac12; x 5frac34; inches. Zappos Library Zappos Library:Books:Business Economics Sale price :$13.57
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Title: Re-imagine!: Business Excellence in a Disruptive Age Synopsis: More than just a how-to book for the 21st Century, Re-imagine! is a call to arms - a passionate wake-up call for the business world, educators, and society as a whole. Focusing on how the business climate has changed, this inspirational book outlines how the new world of business works, explores radical ways of overcoming outdated, traditional company values, and embraces an aggressive strategy that empowers talent and brand-driven organizations where everyone has a voice. About the Author: One of the most influential business thinkers of our age, Tom Peters has been hailed as the Guru of Gurus of Management. Tom Peters has worked as a senior White House drug abuse advisor and been a partner at McKinsey Co. He is a Fellow of the International Academy of Management, the World Productivity Association, the International Customer Service Association and the Society for Quality and Participation. He is also founder of tompeterscompany!, a global training and consulting organisation that advises major clients on organisational transformations in readiness for future changes. Product Details Format: Paperback, 352 pages; Publisher: Penguin Group; Imprint: Dorling Kindersley (March 2006); ISBN: 9780756617462; Dimensions: 9frac14; x 7frac14; inches. Zappos Library Zappos Library:Books:Business Economics Sale price :$13.6
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Title: Purple Cow: Transform Your Business by Being Remarkable [Revised and Expanded] Synopsis: You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. Face it, the checklist of tired 'P's marketers have used for decades to get their product noticed -Pricing, Promotion, Publicity, to name a few-aren't working anymore. There's an exceptionally important 'P' that has to be added to the list. It's Purple Cow. Cows, after you've seen one, or two, or ten, are boring. A Purple Cow, though...now that would be something. Purple Cow describes something phenomenal, something counterintuitive and exciting and flat out unbelievable. Every day, consumers come face to face with a lot of boring stuff-a lot of brown cows-but you can bet they won't forget a Purple Cow. And it's not a marketing function that you can slap on to your product or service. Purple Cow is inherent. It's built right in, or it's not there. Period. In Purple Cow , Seth Godin urges you to put a Purple Cow into everything you build, and everything you do, to create something truly noticeable. It's a manifesto for marketers who want to help create products that are worth marketing in the first place. About the Author: Seth Godin is an entrepreneur, a sought-after lecturer, a monthly columnist for Fast Company , and an all-around business gadfly. He's the bestselling author of Permission Marketing , Unleashing the Ideavirus , The Big Red Fez , Survival Is Not Enough , and Purple Cow . Product Details Format: Hardcover, 160 pages; Imprint: Portfolio (May 2003); Subject: Marketing; ISBN: 9781591840213; Dimensions: 7frac12; x 5frac12; inches. Zappos Library Zappos Library:Books:Business Economics Sale price :$14.25
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Title: Wikinomics: How Mass Collaboration Changes Everything Synopsis: In just the last few years, traditional collaboration—in a meeting room, a conference call, even a convention center—has been superseded by collaborations on an astronomical scale. Today, encyclopedias, jetliners, operating systems, mutual funds, and many other items are being created by teams numbering in the thousands or even millions. While some leaders fear the heaving growth of these massive online communities, Wikinomics proves this fear is folly. Smart firms can harness collective capability and genius to spur innovation, growth, and success. A brilliant guide to one of the most profound changes of our time, Wikinomics challenges our most deeply-rooted assumptions about business and will prove indispensable to anyone who wants to understand competitiveness in the twenty-first century. Based on a $9 million research project led by bestselling author Don Tapscott, Wikinomics shows how masses of people can participate in the economy like never before. They are creating TV news stories, sequencing the human genome, remixing their favorite music, designing software, finding a cure for disease, editing school texts, inventing new cosmetics, or even building motorcycles. An important look into the future, Wikinomics will be your road map for doing business in the twenty-first century. About the Authors: Don Tapscott co-founded the business research and consulting firm Digital 4Sight with David Ticoll in 1994. They have written for publications such as The Wall Street Journal , The Financial Times , Harvard Business Review , The Globe and Mail and ~Forbes~and appeared on national broadcast media around the world. He lives in Toronto. Anthony D. Williams is a research director at New Paradigm. He teaches at the London School of Economics. Product Details Format: Hardcover, 320 pages; Publisher: Penguin Group; Imprint: Portfolio (December 2006); Subject: Business networks, Creative ability in business; ISBN: 9781591841388; Dimensions: 9 x 6 inches. Zappos Library Zappos Library:Books:Business Economics Sale price :$17.13
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